Kogod Career and Alumni Engagement Team Hosts Marketing & Advertising Panel

The Career, Alumni, and Industry Engagement team at Kogod School of Business recently assembled a panel of alumni from the Kogod's Marketing program to engage with current students in a dynamic discussion of career paths, professional development, and the evolving field of marketing. The event highlighted real-world insights from graduates working in diverse roles—ranging from brand strategy and consumer analytics to digital marketing and social impact. Alumni emphasized the importance of continuous learning, networking, and embracing emerging tools like AI in the marketing space. Professor Sonya Grier remarked: “Hearing our alumni tell their stories reminds us that the journey begins in the classroom—but truly takes flight when you stay curious, adaptable and connected".