Research & Publications / Consumer Well-Being
Consumer Well-Being
We research the impact of marketing and consumption practices on social welfare and policy.
Our work in Consumer Well-Being explores the emotional, cognitive, and social responses diverse consumers experience related to their quality of life.
Featured Faculty
Publications
Rethinking scarcity and poverty: Building bridges for shared insight and impact
Journal of Consumer Psychology
2022
Chris Blocker, Jonathan Z. Zhang, Ronald Paul Hill, Caroline Roux, Canan Corus, Martina Hutton, Joshua Dorsey, Elizabeth Minton
Consumer Well-Being, Vulnerable Communities
“A Whiter Shade of Pale”: Whiteness, Female Beauty Standards, and Ethical Engagement Across Three Cultures
Journal of International Marketing
2022
Sarah Mady, Dibyangana Biswas, Charlene A. Dadzie, Ronald Paul Hill, Rehana Paul
Race Marketing & Markets, Consumer Well-Being
Poverty and consumer psychology
APA Handbook of Consumer Psychology
2022
Ronald Paul Hill
Consumer Well-Being, Vulnerable Communities
Can advertising benefit women’s development? Preliminary insights from a multi-method investigation
Journal of the Academy of Marketing Science
2022
Gautham Vadakkepatt, Andrew Bryant, Ronald Paul Hill & Joshua Nunziato
Consumer Well-Being
From Anxious Spaces To Harmonious Relations? Interracial Marketplace Interactions Through The Lens Of Consumer Psychology
Journal of Consumer Psychology
2021
Sonya A. Grier, Guillaume D. Johnson, Maura L. Scott
Race Marketing & Markets, Consumer Well-Being